How to write a killer book description to attract readers

Lessons in Self-publishingDuring my Sunday morning reading, I came upon a podcast by Libbie Hawker posted by Johnny Walker at Author Alliance. Hawker spoke about writing book descriptions.

I loved the way Hawker broke down the process into five easy questions. I recall a similar discussion on promoting books last year by someone else. It’s so simple anyone can do it.

At the moment, I’m writing, revising, tweaking, second-guessing and editing the book description for my next novel, Scattered Stones. It’s an epic fantasy story, so I have to have an epic description.

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In my other life I’m a halfling thief.

I was a thirteen-year-old kid, racing after my friends through the lounge of our Girls and Boys Club when pixies first sprinkled magic dust of Dungeons & Dragons in my hair. It wasn’t my first glimpse into the lives of elves, dwarfs and halflings, but it was the first time an entire world was exposed. Until then I had thought these creatures lived amongst us, hiding in the shadows of the forest, deep in forgotten caves and in rock structures invisible to the human eye.

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